And here is how it works:

1. click the "edit" button and you'll see the editor (works like Wikipedia)
2. Delete, insert, copy, edit what ever you like to make the poem better! (click on the "Preview"-button to see how it looks like)
3. hit "Save" and you are done!

And here are the slogans that make up the poem:
headline: The Walt Disney Company Famous Slogan McDonald's Famous Slogan

01: United Air Lines Famous Slogan
02: Kellogg's Corn Flakes Famous Slogan
03: American Airlines Famous Slogan
04: Ralston Purina Famous Slogan

05: Avis car rental Famous Slogan General Electric Famous Slogan
06: General Foods International Coffees Famous Slogan United States Army Famous Slogan
07: Ralston Purina Famous Slogan
08: Morton Salt Famous Slogan


09: Allstate Famous Slogan Maxwell House Coffee Famous Slogan
10: Burger King Famous Slogan Calgon Famous Slogan
11: Johnson's Baby Shampoo Famous Slogan Federal Express Famous Slogan American Telephone & Telegraph (AT&T)
12: Energizer Batteries Famous Slogan